Knowledge management is power—and empowering
Zendesk: Equipping your frontline customer service teams with product knowledge is one thing. Wielding that [...]
Organizational Structures and Leadership in Times of Digital Disruption
Talend: The number of studies that substantiate Germany’s digital deficit is striking. Depending on the [...]
CRM in Manufacturing
iZeno: Since the inception of globalisation, manufacturing companies, like yours, scales marketing to end customers [...]
6 Key Considerations for Building a Data Governance Strategy
Talend: In an earlier blog, I shared some key tips that a company needs to keep [...]
The Digital Transformation in Insurance
TIBCO: Insurance is one of those customer-facing industries that should increase focus on providing great [...]
3 ways to achieve better self-service
Zendesk: Self-service is the latest trend sweeping the customer service nation. Most customers would rather [...]
What Happens When You Let Data Do the Pitching
TIBCO: As B2B marketers, we would like to think that marketing has since moved away [...]
13 Really Cool Quotes About Data
Tibco: A city businessman using a mobile device to check stocks and market data. [...]
Industry 4.0: The Revolution You Can’t Miss
TIBCO: Old Pocket Watch with Industry 4.0 on the Face, Symbol of Time. Industry [...]
How CRM Affects Customer Experience
SugarCRM: It’s no secret that digital transformation is disrupting the way businesses interact with their [...]